Tag Archives: RSS
Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

Whither Social Mention?

Social Mention is a pretty good social media aggregator. Think Google, but for social media. When I say ‘pretty good’, I mean it’s not without its faults. It doesn’t do real phrasal searches – that is, a search for “Brendan Cooper” in quotes will give results with just “Brendan” and “Cooper” in them, which is [...]

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The UK Election Social Media Dashboard: What I learned

Estimated reading time: 1.5 minutes So the dust is still settling – hasn’t actually settled yet because we have a hung parliament so all the politicians will be running around with their knees bent, flapping their arms and clucking and pecking at each other relentlessly until one of them, with a gigantic squawk, lays a [...]

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Everything does something, but nothing does everything

I’ve been thinking a lot recently about how to monitor, capture, measure and report. The good news is that there are ways of doing all of these. The bad news? None of them do it all. Here’s the current state of play: Google Reader is really good for monitoring and going back through old posts, [...]

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Dear Yahoo Pipes…

… it’s so hard writing this blog post I don’t know where to begin. So I’ll begin at the beginning. When we first met I didn’t think you were anything special. You had a nice interface and cute little modules, but I wasn’t bowled over, I must admit. No. It took a while, but then [...]

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If it’s easy, it’s probably wrong

Owing to a bit of downtime – clients disappearing instead of continuing projects, yes I agree, it’s very rude isn’t it – I’ve been fighting with Yahoo Pipes and Netvibes to try and get some sort of effective monitoring solution together. In theory it’s pretty simple. Yahoo Pipes lets you do all sorts of fancy [...]

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Praise be, my subscriptions have fallen

Running a blog about social media and PR is a piece of pie. Just start it up and make the right noises, eventually you wind up with several hundred subscribers. Same with Twitter. What is everyone talking about on Twitter? Mostly social media, it seems to me. So it’s with a sense of satisfaction that [...]

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Yahoo Pipe to filter for British English

Why are there so many Americans online? It’s probably not that much of a puzzler. There’s a lot of them around anyway, and they’re often several years ahead of Old Europe technologically. And they do like to talk. But that doesn’t help people like me when I need to monitor UK traffic. Sure, you can [...]

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Bookmark, tweet and blog at the same time with only two hands and one head

One issue I keep coming across lately is how to save money using social media. This is a big topic, one that relates to so many others from measuring social media through to monetising it. But every little helps, as they say, and through the miracle of RSS you can make your content work harder [...]

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Tuttle the third

So this was my third Tuttle. By amazing coincidence, my ex-colleague and glamorous PR Week pin-up Mat Morrison (mediaczar) was there too, and by even more amazing coincidence, it was also his Tuttle #3. I happen to know that Mat has a thing about the number three so hopefully he took pleasure from that, in [...]

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