Gratuitous politically-corrected Shakespearean quotes aside, I just thought you might like to know that I knocked up some badges for the PR Friendly Index last night. I’ve listed them below with suggested HTML below each image. Just copy and paste the HTML into your own page, and it should work. You can also find the [...]
The PR Friendly Index for February 2008
All change! Key below, index below that, explanation below that. You might also find the FAQ useful. KEY Technorati Authority – blogs (not links) linking to a site in the last six months Technorati Inlinks – links coming into a site according to Technorati Yahoo Inlinks – links [...]
Brendan Cooper’s PR Friendly Index for January 2008
POST-EDIT: If this all looks terribly familiar, it’s because I just had a bit of a mare with my feeds, so this may have been republished. If so, apologies… First off, let’s take a look at the branding. It’s no longer the PowerPR Index. It’s the PR Friendly Index. I’d been thinking of changing the [...]
The PR Friendly FAQ
Got questions about the PR Friendly Index? Me too. I’ve tried answering them here. Let me know if you have any others.
Which metric is the most important?
EDIT: I got every part of this analysis right, up until the very end when I had simply to average some figures out. Please see here for the updated version. Apologies. I’m on holiday today, so I thought I would spend the afternoon drinking coffee, listening to Pandora (Nick Drake Radio – perfect), stroking the [...]
The PowerPR Index for December 2007
This month I’ve managed to add changes to ranking too. This is quite illuminating: for the first time Steve Rubel has been knocked from the top spot by Online Marketing Blog. The biggest riser is Public Relations Rogue, and the biggest faller is Client Service Insights. 1 +1 Online Marketing Blog 10 10 [...]


Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.