BlogPulse has no pulse So I was playing around with dashboards and the like...
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The old web is dying and I’m not sure I like the new one
BlogPulse has no pulse So I was playing around with dashboards and the like yesterday – as one does – and noticed that BlogPulse has disappeared. BlogPulse was not the greatest blog search engine around, but it was the only one offering anything like useable charts. So, given that Technorati charts disappeared years ago (although [...]
I get this a lot…
No valuable insights or deep analysis today. Just a cartoon that someone sent me. I can see that I’m going to use the phrase “I can’t get past the ridiculousness of it all” quite often from now on…
Me, Friends Reunited, and Radio 4
So out of the blue I got a call from BBC Radio 4 to go in and talk about the recent relaunch of Friends Reunited on the You and Yours programme. “Friends Reunited has relaunched?” thought I. Fortunately I managed to pull enough from my dusty memory banks sufficiently quickly to convince the assistant producer [...]
I really am not one of the most influential PR bloggers in the UK. Honestly, I’m not.
So it was with considerable mirth that I read Gorkana’s latest blockbusting news – that someone has, schlock horror, discovered who the most influential PR bloggers are in the UK! Wow! That was quick of them! The Ad Age Power150 has only been around for, what, at least five years. Apparently it’s news to Gorkana [...]
Tracking the KPIs of Social Media | SEOmoz
via seomoz.org Over the past year or so I’ve become fairly convinced that measurement through solid, universal frameworks of understanding is the key to success. However, often what I find is that clients either don’t really care about it, or that, if they do, they only really care about the ‘good’ metrics such as ‘Friends [...]
What PR people really think of journalists
David Strom’s December story at RWW about the “Ten Biggest PR Blunders of 2011” mentions things that happen every year for as long as I’ve been in this game. The story isn’t so much about blunders as pressure to please the client being passed onto journos, but boy, did it rark up a PR person [...]
Who’s Using Google +? / Flowtown (@flowtown)
via flowtown.com Nice infographic from Flowtown here. Google+ is a strange beast. On the one hand, I see it every day because my home page is set to Google, and I’m always logged in, so I see it whenever I fire up my browser. So, you could say it’s won the homepage war, mainly because [...]
What’s the ROI of “Merry Christmas?”: Measuring the Effectiveness of Holiday Cards – The Measurement Standard: Blog Edition
As I deleted my 100th electronic Christmas card, all I felt was annoyance – rather than merry or joyous or whatever it was supposed to make me feel. A good 50% of these mostly cold and soulless emails were from PR firms I’d never heard of. I assume they got my name from Klout or Cision or [...]
30 Social Media Predictions for 2012 From the Pros | Social Media Examiner
How will social media impact businesses in 2012? We sought expert opinions from a wide range of pros you’re likely familiar with. We are grateful for the dozens of social media professionals who have written over 600 articles for us since we started Social Media Examiner in October 2009. To give you a glimpse of [...]
Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.
