From search to site through what you say

So I'm getting back into RSS browsing. I dropped it when Google Reader died, thinking that Twitter was really the only game in town for monitoring. But there's a difference. Twitter is really, really fast and for that reason, I tend to use it for quickly getting an idea of what's going on. I might … Continue reading From search to site through what you say

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Guest Post: Steve Meleka of Noble Meleka on SEO

Preamble: Last week I posted my thoughts on SEO, after receiving a stream of great comments on Twitter that I thought were worth sharing. In turn, I'd posted because I was working on a project with a long-term colleague and friend, Steve Meleka. I worked with him at Imagination Technologies at the time we won … Continue reading Guest Post: Steve Meleka of Noble Meleka on SEO

I don’t like SEO copywriting. Apart from anything I don’t think it has relevance any more. Comments?

This is what I tweeted yesterday. Then I went away and came back an hour later - to lots of them. Comments, that is. So many in fact that I thought it was worth sharing them. First, the backstory. I've never really used SEO on this blog. That is, I don't really identify keywords then … Continue reading I don’t like SEO copywriting. Apart from anything I don’t think it has relevance any more. Comments?

MIPAA presentation part one: improving SEO in marcoms material

A couple of weeks ago I was honoured to be asked by Heather Yaxley if I would like to give a talk to members of the Motor Industry Public Affairs Association (MIPAA) on improving Search Engine Optimisation (SEO) for marcoms materials; monitoring and engaging in social media; and the challenges and opportunities of evaluating influence. … Continue reading MIPAA presentation part one: improving SEO in marcoms material