The PR Friendly Index for March 2009

It's been a very, very, very long time since I last did this. Index below, explanations below that, and I've moved the FAQ to the PR Friendly Index page.   KEY Technorati Authority - unique incoming blog links over the past six months Technorati Inlinks - total incoming blog links over the past six months … Continue reading The PR Friendly Index for March 2009

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Top tip: put your keywords in your title

PR is most definitely a keyword. If you work in it, you should mention it. I've come across Matthew Watson's list of PR Blogs before. It's another approach to 'measuring' blogs, by simply peeling out those from the Ad Age Power150 which mention the word 'PR' in the title. You could argue that it's a … Continue reading Top tip: put your keywords in your title

I cannot understand why Ad Age has decided to adopt Alexa as a metric

I cannot understand why Ad Age has decided to adopt Alexa as a metric. It is well known that Alexa has a strong bias towards tech and especially, as Naked PR eloquently states, webmasters. Furthermore, the Alexa ranking is given a score of 30. This gives it twice as much influence than Bloglines and places … Continue reading I cannot understand why Ad Age has decided to adopt Alexa as a metric