The PR Friendly Index for March 2009

It's been a very, very, very long time since I last did this. Index below, explanations below that, and I've moved the FAQ to the PR Friendly Index page.   KEY Technorati Authority - unique incoming blog links over the past six months Technorati Inlinks - total incoming blog links over the past six months … Continue reading The PR Friendly Index for March 2009

MIPAA presentation part two: monitoring and engaging in social media

This is the second part of a talk I was due to give to members of the Motor Industry Public Affairs Association (MIPAA) through an invite from Heather Yaxley, on improving Search Engine Optimisation (SEO) for marcoms materials; monitoring and engaging in social media; and the challenges and opportunities of evaluating influence. Unfortunately I wasn't … Continue reading MIPAA presentation part two: monitoring and engaging in social media

Camping it up at Measurement Camp and Tuttling about at Tuttle Club

So this week I've been out and about, specifically to Measurement Camp and Tuttle Club. Camping it up Measurement Camp isn't actually a camp - that is, we don't sit around a fire singing songs nor do we wear feather boas - but it is a seriously useful event that I would urge people to … Continue reading Camping it up at Measurement Camp and Tuttling about at Tuttle Club