Trends

Quite simply, some charts that may be of interest. For example, note how Apple is supplanting Microsoft in search volume; that PR may be peeling upwards away from advertising and even marketing; the relative fortunes of Google+, Facebook and Twitter; social media may be levelling off; and, especially heartwarming for me, Star Wars is much … Continue reading Trends

Facebook and Google: if you can’t do the time…

So today, on Today on Radio 4, and the front page of the Guardian, and on the BBC, and probably everywhere else, is the story of Facebook, Google, and a PR company that I'm not going to continue to kick (because I don't like kicking PR agencies). That is, Facebook's agency allegedly trying place smear … Continue reading Facebook and Google: if you can’t do the time…

The Universal Process™. Or: the Gartner Hype Cycle of Life

Life. Work. Birth. Death. And everything in between. Read on. I wrote some time ago about the process of writing. Unless I'm writing for myself - that is, when I had time for 'recreational writing', or even blogging for that matter - I tend to procrastinate. I sit in front of the monitor surrounded by … Continue reading The Universal Process™. Or: the Gartner Hype Cycle of Life

Complete Brand Marketing on Facebook | Involver

Free & Basic Applications RSS Feed Simply give us your RSS Feed and Involver syndicates your posts onto the News tab on your Facebook Page. Involver Pro users can syndicate these posts into status updates, along with other benefits. Twitter Use Twitter to communicate with followers AND Facebook fans. Involver Pro users get faster refresh … Continue reading Complete Brand Marketing on Facebook | Involver

The PR Friendly Index is no longer about PR. Is PR even about PR any more?

I've been doing a lot of thinking about the PR Friendly Index recently. Given that I'm not working in social media exclusively any more, it's a pain in the arse to maintain and other indexes do this better (and keep getting better too), I've been thinking of scrapping it. However, before doing so, I thought … Continue reading The PR Friendly Index is no longer about PR. Is PR even about PR any more?