There will no doubt be many views expressed over the next few days, weeks and even months about the Revenue and Customs' loss of 25 million people's financial details on two disks. It is, of course, appalling. I'm appalled. You can see the whole sorry tale unfold on the BBC website, particularly on Nick … Continue reading Oh no, not again
So Marion Jones is using the same platform she achieved by cheating, to admit to cheating. In so doing, is she just making it harder for the rest of us to apologise? Or is there just not enough money in it for ordinary folk? On watching the widely publicised video of her 'confession' I must … Continue reading Marion Jones: Prophylactic PR
Add to New PR • Save to del.icio.us • Digg This! What to make of our oh-so-screwed up celebrities then? Lily Allen recently posts on a blog about feeling fat and ugly. This is very conveniently just before she makes her debut on American TV. She gets headlines in the UK and raises her profile. She … Continue reading At worst she feels bad for a while.
Add to New PR • Save to del.icio.us • Digg This! • Technorati Is speechwriting the same as copywriting? The former is intended to be spoken - performed even - while the latter is usually just for digesting inwardly, and yet they must share common goals such as evoking interest, stimulating thought and hopefully triggering reaction. Great speeches do … Continue reading Great speeches change the world
Add to New PR • Save to del.icio.us • Digg This! • Technorati Do you remember the term 'asymmetric war'? It's been around a while but entered our popular lexicon when describing the capabilities of insurgents to resist the efforts of the West in its 'War on Terror'. In so doing it encapsulates how a militarily disadvantaged yet widespread … Continue reading New media causes asymmetric PR
I keep coming across stuff about how much journalists hate PR people. Seth Porges at Crunchgear tells us (ok, told us in December) ways in which we can make his life easier, 'Joanna' at 72point gives advice on how to approach them while even in India they seem to dislike us. There's very little out there on … Continue reading The only post in the world to defend PR people against journalists
I don't just receive. Actually, I don't really receive much at all on this blog. But I do give. Subscribe to my feeds and you get a good all-round view of what's happening in the PR, journalism, copywriting and tech blogospheres. I'm not going to tell you exactly how I created these feeds, but what I … Continue reading If you’re interested in Whitehouse and Wolfowitz, you’ll love this.
A colleague of mine used to work with military PR. Before this all flared up, I was told, at first hand, that really their PR operations are not staffed by PR people, or indeed by anyone with any solid knowledge of the media. They're staffed by ex-military. Many would argue that the best people to send messages out would … Continue reading Military PR is run with military precision. That is why it fails.
The story of the freed British servicemen (and woman) presented an opportunity to compare cover treatments across the UK media, especially regarding the imagery used. The Times's image was quite sombre, showing tight-lipped soldiers with the only female marine dead-centre, staring directly at the camera. There was an unfortunate implication that one of the Iranians beckoning to them … Continue reading Pictures tell a thousand words – but which words exactly?