Epoch’s Hothouse is hot!

I'm the digital associate at Epoch PR, until recently CMP Communications. It's going great so far - we've won business together and they're a lovely bunch of people with some brilliant ideas. But I didn't realise how brilliant until I attended one of their Hothouse lunches recently. Hothouse is the name they give to their … Continue reading Epoch’s Hothouse is hot!

Advertisements

Just about wraps it up for the Jackenhacks

So the Jackenhacks came and went. I met lots of nice people, notably Giles from Realwire who lives just down the road from me, and who I bumped into at the train station. I met Melanie from Fake Plastic Noodles who was very lovely and chatty, the inimitable Wadds, Michael Litman (colleague of my ex-colleague … Continue reading Just about wraps it up for the Jackenhacks

Will I ever be able to update the PR Friendly Index again?

The PR Friendly Index has been good to me. I initially compiled it as an ongoing experiment to see how I could 'measure' blogs, especially en masse, especially using forms of automation that would make it as easy as possible. The ultimate goal was something along the lines of the Power150, except I had visions … Continue reading Will I ever be able to update the PR Friendly Index again?

Humans do it better – but do they scale?

Today, two seemingly unrelated but actually very similar discoveries: socialmention is offering sentiment analysis among other metrics; and SpinVox uses people to transcribe messages. Humans as machines First, the second. SpinVox.They offer voice-to-text conversion which is something of a holy grail for computing, and given my past interest in AI, I found the proposition fascinating. … Continue reading Humans do it better – but do they scale?

The PR Friendly Index is no longer about PR. Is PR even about PR any more?

I've been doing a lot of thinking about the PR Friendly Index recently. Given that I'm not working in social media exclusively any more, it's a pain in the arse to maintain and other indexes do this better (and keep getting better too), I've been thinking of scrapping it. However, before doing so, I thought … Continue reading The PR Friendly Index is no longer about PR. Is PR even about PR any more?