The Universal Process™. Or: the Gartner Hype Cycle of Life

Life. Work. Birth. Death. And everything in between. Read on. I wrote some time ago about the process of writing. Unless I'm writing for myself - that is, when I had time for 'recreational writing', or even blogging for that matter - I tend to procrastinate. I sit in front of the monitor surrounded by … Continue reading The Universal Process™. Or: the Gartner Hype Cycle of Life

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Social media? I wouldn’t bother.

In the 18 months since I went freelance, I've spoken to a lot of people and worked with quite a few different companies, including a fair number of PR agencies. And what have I learned? That the state of social media is pretty much exactly as it was when I first became a social media … Continue reading Social media? I wouldn’t bother.

5 not-so-easy steps to managing your brand online | VentureBeat

Social media is deceptive. It appears easy, free and yours to own simply for the price of admission and engagement. If this post were to live up to an alternate headline, say the “5 Easy Steps to Managing Your Brand Online,” the list might look a bit like this: Monitor and listen to conversations related … Continue reading 5 not-so-easy steps to managing your brand online | VentureBeat

What are people saying about… Imagination Technologies?

I've been tinkering with Yahoo Pipes quite a lot recently, and plugging it into Netvibes. The Pipes interface can be flaky but once you get it set up you can reuse Pipes simply by passing parameters to them without ever having to edit them again. And Netvibes is just gorgeous. I've 'done' Eurostar when all … Continue reading What are people saying about… Imagination Technologies?