I find this interesting in a ‘wow’ kind of way, but really – is ‘computers and humans will interact more closely’ really a terribly insightful prediction to make?
Nobody at EMI likes Guy Hands. That’s because he’s changing everything. But this appointment tells me he’s changing them for the good. This is the first of many digital appointments in media companies.
It’s not often you come across a post from 1997 (not that Jakob Nielsen has a blog, you understand). The more I read it, the more it seemed to make sense nowadays too. Then I noticed the ‘9 years later’ link.