Strumpette forum is full of chit but not much chat

So yesterday I can't help but admit I was drawn into Strumpette's most recent open letter. I can't deny I was personally offended by not being one of the people it (they? she? he?) wanted to offend, but that's life.So I found a forum there, and signed up. Next thing I know: 213 Posts in 43 … Continue reading Strumpette forum is full of chit but not much chat

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Play your company’s radio station – on a radio

Personalised media is great. Pandora, Last.FM, Matchmine, even YouTube, are essentially your own radio stations. But you can go further than that, and actually create radio stations with friends and then beam them to a stereo. Your very own radio station on your very own radio. How cool is that?  I like Pandora. Why? Because, despite its … Continue reading Play your company’s radio station – on a radio

If social networking influences PR, the revenues will show it

And, according to Sir Martin Sorrell,  head of advertising group WPP, they already do. He says that revenues from PR are growing strongly and... "... the reasoning behind it is to do with social networking and the web... Social networking is really recommendation between people about the things that they are interested in and they like... this has stimulated people's … Continue reading If social networking influences PR, the revenues will show it

The Social Media Resource gives you – and everyone else – an advantage.

I've been thinking about my Social Media Resource recently. I've been updating it with case studies provided by the Great Kami Huyse, but I'm aware - quite painfully so - that it's brief. It just lists PR activity compared to resource, with little else. So, we could go deeper and broader, with full-on case studies, … Continue reading The Social Media Resource gives you – and everyone else – an advantage.