A perennial problem in copywriting is trying to convey sizes, lengths or weights. So something is 348 metres long. Great. Try making it real in the reader’s mind. How about we say it’s the equivalent of nearly 42 double decker buses?
The marvellous chrico Double Decker Bus Calculator is your key to unlocking this particular problem. Simply type in your amount, your ‘convert from’ units and your ‘convert into’ units, and you’re off.
So, suddenly, I know that it takes 178.954903 double decker buses to make a km; that the distance from Lands End to John O’Groats is 0.00252 times the distance from the Earth to the Moon; and that you would have to line up nearly 170 Friendly Ghosts end-to-end to make a blue whale.
It also has the fantastic footnote on the ‘about‘ page:
If at any time you get a message similar to the following: 1 square inch is equivalent to 0 Australias (to six decimal places).; an error has not occured – this has happened because the amount of Australias in a square inch is sooooooo small that it won’t register with only six decimal places.
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