Is preference really any kind of metric?

From the Content Writing & Copywriting Blog I get a post about the 50 most influential blogs, referencing the NxE’s list of 50 Most Influential Bloggers. Yes, you read that right: the 50 most influential bloggers, full stop ('period' if you're in the US). No specific subject matter here. The NxE explains itself thus: There … Continue reading Is preference really any kind of metric?

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The blogosphere is leaking into the real world

From a policeman blogging anonymously about the privations of bureaucracy we get a Panorama edition; and from the (fictional?) accounts of a prostitute, we get a TV drama. First, the blogging bobby: Stuart Davidson has been revealed as the blogger behind The Policeman's blog. In it, he described how forces spent inordinate amounts of time … Continue reading The blogosphere is leaking into the real world

Cadburys vs Phil Collins, Apple vs Microsoft. Or: it seems people in the UK are more interested in Apple now, than in Microsoft, for possibly the first time ever. What a long title that is for a blog post.

I've been playing around with Google Trends, a-la-Micropersuasion. Some of it I do get, and some of it I don't. But one thing I have discovered: people in the UK seem to be looking for Apple more than Microsoft, at the tail-end of a trend that seems pretty constant over the past three years. My Google … Continue reading Cadburys vs Phil Collins, Apple vs Microsoft. Or: it seems people in the UK are more interested in Apple now, than in Microsoft, for possibly the first time ever. What a long title that is for a blog post.

I think I may be… a Geek Marketer.

From Micropersuasion via 7hobbits (all italics and bold are mine): Enter Geek Marketers. These cross-trained specialists ... are marketers by trade, yet they also have a hard-core interest in technology and social anthropology. As curious individuals, they are constantly studying how digital advances are changing our culture and media. Armed with these insights, they regularly apply them … Continue reading I think I may be… a Geek Marketer.

The Friendly Ghost Social Media Resource – Part II: In Which Friendly Ghost Pulls It Out

Yesterday, I posted my initial attempt to relate PR activities to social media, trying to establish a model that enabled users to look at either end of the issue, that is, what PR activities could you do with a particular social media resources, and which social media could you bring to bear on a specific … Continue reading The Friendly Ghost Social Media Resource – Part II: In Which Friendly Ghost Pulls It Out