The Tippex Bear YouTube channel is brilliant. I can’t remember how I came across it yesterday. I did notice something ‘strange’ about the YouTube page but thought it was just because it would be a custom-built page. When the guy reached out of the video, I nearly freaked. And then, the pièce de résistance, the [...]
Tippex and bears. Who’d have thought, eh?
by Brendan on September 3, 2010 in brands, socialmedia, socialvideo
Will one tweet ever change the world?
by Brendan on September 29, 2009 in microblogging, socialbookmarking, socialmedia, technology, trends
Sometimes, you know you’re seeing history in the making in a few video frames. Recently, there’s been a bit too much of it happening. I watched in awe as the US Senate refused Bush his bailout money – the split-screen showed the politicians’ verdict and the resultant stock market crash like a horrendous parody of [...]
I probably definitely should… ah sod it.
by Brendan on April 21, 2009 in blogs, copywriting, microblogging, personal
Over the past year or so I’ve noticed that people have tended to react to me as a social media type in one of two distinct ways. One is the school of thought which thinks that, because I run a blog and have worked in social media, they know nothing about it and I know [...]
HowSociable can you go?
by Brendan on February 12, 2009 in measurement, socialmedia, socialnetworks
Influence – it’s a tough thing to measure, especially when it all depends on who’s linking to whom, and whether their behaviour has changed in any way. So if you don’t have access to several thousand pounds and a server farm to track this, you can get an idea of influence by studying ubiquity, that [...]
So Twitter is omnipresent all of a sudden – but not necessarily omnipotent
by Brendan on February 10, 2009 in microblogging, socialmedia
Everyone’s talking about it. No, not Eastenders. Suddenly, everyone wants to know about Twitter. I’ve been asked several times recently “What is it, exactly?”, and I can only say the usual: it’s a bit like texting, but imagine your text going onto the web, and if people find your texts interesting enough or they know [...]
The Greatest Viral Ever – and other assorted examples
by Brendan on October 26, 2008 in advertising, brands, marketing, socialvideo, viral
What makes a great viral? Firstly, let’s be clear: viral is an effect. I’ve been asked to ‘do something viral’ in the past, and in explaining this I’ve had to say that really, anything and everything we do should be viral. That is, it should be a powerful enough message that impels sufficient people to [...]
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- Why Google Shouldn’t Bother With a Home Entertainment GadgetThere’s a rumor going around that Google is planning some kind of home-entertainment device — possibly and answer to the (also rumored) Apple iTV. Apparently Google’s living-room product will be Google-branded, controlled via Android phone or tablet and may eventually expand to do things like control your room lights or kitchen gear. It really sounds like a […]Peter Pachal
- List of Corporate Social Strategist 2012 (Buyer/Brand Side, 1000+ Employees)It’s time for the annual publication of the list of Corporate Social Strategists at companies with over 1000 employees (enterprise class) that are spearheading, leading, and carving out social business at today’s modern corporation. The Corporate Social Strategist Defined Is the business decision maker for social media programs – who provides leadership, roa […]jeremiah_owyang
- 15 Fascinating Twitter Employees You Should Follow1. Kris We're intrigued by the tweets of someone that labels themselves as being "unnecessarily coy" and knows that they will someday live in Paris once their days of working with the "Twitter dudes" are through.Click here to view this gallery.You may follow lots of interesting people on Twitter, but do you follow any Twitter employe […]Brandon Smith
- First Photos of Beyonce’s and Jay-Z’s Baby Emerge on Tumblr [PICS]Blue Ivy Carter on Tumblr More than a month after Beyonce and Jay-Z welcomed their first child to the world, pictures of the newborn, Blue Ivy Carter, have emerged. A Tumblr blog titled "HelloBlueIvyCarter" popped up on Friday night, displaying five photos of the baby. Blue Ivy was born sometime on Jan. 7. The text on the new Tumblr blog reads, […]Brian Anthony Hernandez
- Revealed: Google Wallet Security Flaw on Android Phones [VIDEO]Don’t give up your wallet and plastic cards just yet — at least, not until Google Wallet gets a security update. The Android-only service, which lets you pay with your smartphone, turns out to have a major security flaw. If someone gets hold of your phone, they can effectively hit the reset button on Google Wallet — and get themselves sent a new PIN number. […]Kate Freeman
- Have You Updated Your LinkedIn Profile Lately?LinkedIn keeps growing and piling up successive quarters of revenue growth....(author unknown)
- Groupon: From 'Wildly Profitable' to 'Learning How to Communicate'At a time when both Wall Street and the public may be down on Groupon, the company has hired a 20-year agency vet to handle its PR efforts....(author unknown)

