Tag Archives: monitoring

What are people saying about… Eurostar?

by on December 23, 2009 in blogs, cloudcomputing, microblogging, monitoring, socialmedia, Twitter

Eurostar is to rail travel what Terminal 5 was to air travel. While Terminal 5 was slowly falling apart, I had the opportunity to put together my first ever monitoring dashboard for people who wanted to track what was going on. Since then I’ve played around a-plenty with dashboards and monitoring systems, so while I [...]

2 Comments • Continue Reading →

MIPAA presentation part two: monitoring and engaging in social media

by on March 9, 2009 in bloggers, measurement, monitoring, RSS, socialmedia

This is the second part of a talk I was due to give to members of the Motor Industry Public Affairs Association (MIPAA) through an invite from Heather Yaxley, on improving Search Engine Optimisation (SEO) for marcoms materials; monitoring and engaging in social media; and the challenges and opportunities of evaluating influence. Unfortunately I wasn’t [...]

1 Comment • Continue Reading →

Automation’s great – but I trust humans more

by on September 7, 2008 in monitoring, RSS, technology

Repeatedly I’ve found myself being let down by the latest and greatest RSS tools. I’m not really sure how I can get around this problem, other than by being constantly vigilant – to the extent that it’s almost easier to forget RSS altogether and just monitor ‘by hand’. This is how it should work I’m [...]

6 Comments • Continue Reading →

How to create a news tracker with Netvibes

by on May 19, 2008 in PR

The following is cross-posted on a new blog called PNeo. Watch out for more cross-posts as well as insights, observations and analysis from the digital team at Porter Novelli, my employer. source »       News. There’s a lot of it around, especially online. You can monitor some of this perhaps, but how do you even begin [...]

Leave a Comment • Continue Reading →
Newer posts →