David Strom’s December story at RWW about the “Ten Biggest PR Blunders of 2011” mentions things that happen every year for as long as I’ve been in this game. The story isn’t so much about blunders as pressure to please the client being passed onto journos, but boy, did it rark up a PR person [...]
Tag Archives: journalism
‘Old’ media can be great in showing how ‘old’ PR can be dreadful
I uncovered a gem of a programme today: Inside Stories, on BBC Radio 4 – “Follow major news stories as they travel through the media machine. Journalists and editors discuss the key decisions made.” Sadly it’s not a podcast, but happily you can hear it again. I highly recommend it. The programme looked at the [...]
The Friendly Chat: Sally Whittle
Sally Whittle is a freelance business and HR journalist. She became a gun for hire after having her ideals crushed by one evil corporation too many. Today, Sally writes about everything from computers to training and charities. Her clients include newspapers, magazines, websites and commercial organisations. She is part of the:101 editorial training group. This [...]
Feedback foam
- Ian Green: PR still doesn't get social media Ian Green
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
Social spume
- 5 Tips For Politicians on PinterestFrom presidential contenders to school board hopefuls, political candidates are experimenting with a wide variety of social platforms to get their message heard. Some are turning to Pinterest, the explosively popular image-based pinboard site — even President Obama and Ann Romney, wife of Mitt Romney, have accounts on the image-based social network. What’s t […]Alex Fitzpatrick
- 6 Brands Get It Right on ViddyViddy, the hot social video editing and sharing app, has racked up millions of ordinary users and a whole host of celebrity participants. Perhaps leery of video, brands are not signing up to the network quite as fast. Nonetheless, there are some early-adopter corporate Viddy accounts worth checking out. We’ve taken a look at six brands currently using Viddy […]Amy-Mae Elliott
- Top 10 GIFs of the Week1. Getting Down You'll never look at the Power Rangers in the same way again. Image courtesy ruinedchildhood.Click here to view this gallery.It’s been a lively week in the animated image world. We found a GIF of the Power Rangers dancing inappropriately, another of a hugging cat, and one that shows President Obama and likely Republican nominee Mitt Romn […]Samantha Murphy
- Joe Trippi: ‘Texts From Hillary’ Could Help Clinton Win in 2016Joe Trippi, former campaign manager for Howard Dean and author of The Revolution Will Not Be Televised: Democracy, the Internet, and the Overthrow of Everything, thinks the ultra-popular “Texts From Hillary” Tumblr could help her win the 2016 presidential election because of the public relations boost it’s given her, especially among digitally-savvy young vo […]Alex Fitzpatrick
- 12 Extravagant Instagram Pics by the Rich and Famous1. itsludacris Ludacris doesn't have to worry about a no-parking zone when it's his Ferrari 458 Italia next to a private plane. “Conn. we on the way!!! Show will be crazy tonight!” - LudacrisClick here to view this gallery.We love it when celebs open up their lives to us on social media. Once the envy subsides, we can daydream about the perks of Ho […]Stephanie Buck
- Facebook May Launch Smartphone by Next Year [REPORT]Facebook may be gearing up to launch its first-ever smartphone by next year, a new report suggests. According to The New York Times, engineers have been sought by recruiters to work on building hardware for a Facebook smartphone. This would be the social network’s third attempt to develop a smartphone, the report said, citing sources close to the matter. The […]Samantha Murphy
- Defend Your Home From These 10 ‘Space Invaders’ Accessories1. Space Invader Welcome Mat Welcome visitors to your home with a lone invader for them to wipe their feet on -- sweet revenge for all the times they got zapped by the aliens. Cost: $45Click here to view this gallery.Released all the way back in 1978, Space Invaders has become more than a retro classic — it’s a cultural touchstone for multiple generations, s […]Amy-Mae Elliott
Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.
