Sometimes, lists are better. Benefits are better still.
So, here’s a list of what I can do for you and how you benefit from this. If you’d like to know more, or just fancy a chat, then get in touch using the form at the bottom of this page. You can also catch me at twitter.com/brendancooper. If I’m around, I’ll respond. Promise.
|Social media strategy||Strategy saves time – and money. Don’t just jump in and trust to luck. Remove risk by looking at where you are now, where you want to be, and how you’re going to get there by having the right conversations in the right ways with the right people in the right places.|
|Programme development||You’ll get the most out of your social media communications by figuring out who is going to say what, where and when – before you even start.|
|Social media audit||What, you have no competitors you say? No one is talking about you online? It’s hardly likely. Don’t leave it to chance. Find out what people are saying about you, your people, products, services and competitors across social media.|
|Content creation||Words matter because people believe them. They’re also how you get web traffic, which is how you get noticed. If you’re not great with words, I can help with copywriting anything and everything, offline and online, from white papers through to blog posts.|
|Platform build||Like words, you need to make sure you look as good as possible so people buy into what you have to say. I can show your best side, incorporating platforms such as blogs, Facebook, Twitter and YouTube, with stunning graphics and compelling content.|
|Strategic counsel||The worst thing you can do is guess. I’ve been there and done that, and I can help out at any stage during a social media programme.|
|Reputation management||Reputation is your greatest asset, so don’t expose it to the greatest risk. Knowing what people are saying about you, your people, products and services right now is how to mitigate reputation risk. I do this through real-time social media dashboards – and offer advice on how to listen, learn and engage.|
|Social media measurement||If you don’t know what success looks like, you’ll never experience it. Keying in social media performance to your business-critical KPIs is business-critical.|
|Influencer relations||There’s a lot of expertise out there, but there’s also a lot of snake-oil selling. So you need to find who you should certainly be listening to and probably talking to as well.|
|Search Engine Optimisation (SEO)||Unless people can find you online, everything you do will be worthless. Make your site as easy to find as possible through search engines so your money walks the walk as well as talks the talk.|
|Creativity||Creativity doesn’t just help you stand out, it’s an essential part of getting people excited and wanting to work with you. Sometimes the ‘outside in’ view can show the creative way forward.|
|Training||If you really do want to reinvent the wheel, go ahead. Otherwise, let me show you what has worked for me over the years.|
|Event speaking||Help your brand, company or organisation be credible by hiring people who really do know what they’re talking about. I can make your audiences really sit up and take notice, grabbing them by the lapels and shaking them if necessary.
If you’d like to know more, or just fancy a chat, then get in touch using this form: