Quite simply, some charts that may be of interest. For example, note how Apple is supplanting Microsoft in search volume; that PR may be peeling upwards away from advertising and even marketing; the relative fortunes of Google+, Facebook and Twitter; social media may be levelling off; and, especially heartwarming for me, Star Wars is much […]
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Who are: @frosty_snow, @geoff_bronson, @gavin_henderson, @peter_bently?
This morning I took a quick look at what people were saying on the UK Election Social Media Dashboard. I noticed a few spikes on Twitter for George Osborne. This was strange. Osborne hasn’t figured particularly highly so far, and when he has, it’s been associated with spikes for his contemporaries Darling and Cable. So […]
The PR Friendly Index is no more
After a lot of dithering I’ve decided to shelve the PR Friendly Index. I learned a lot while putting it together, but I think it’s served its purpose now. I just noticed that it’s attracting a lot of attention today for some reason, and I don’t think it’s good to have something so out of […]


Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.