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nostalgia

The old web is dying and I’m not sure I like the new one

BlogPulse has no pulse So I was playing around with dashboards and the like yesterday  – as one does – and noticed that BlogPulse has disappeared. BlogPulse was not the greatest blog search engine around, but it was the only one offering anything like useable charts. So, given that Technorati charts disappeared years ago (although […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

Whither Social Mention?

Social Mention is a pretty good social media aggregator. Think Google, but for social media. When I say ‘pretty good’, I mean it’s not without its faults. It doesn’t do real phrasal searches – that is, a search for “Brendan Cooper” in quotes will give results with just “Brendan” and “Cooper” in them, which is […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

Want PR? Been Penalized by Google? Then lead a campaign.

Campaigns are an often-overlooked weapon in the PR arsenal. And, when conducted properly, social media can really, really help – which is what I’m hoping will happen with the ‘Have I Been Penalized’ campaign. I spent some of my most creative, exciting and formative years working with Dr. Marc Pinter-Krainer on the Sharepages.com website and […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

If you want to understand social media, do it when there’s a big TV event happening

We’re living in a strange world right now. We’re sort of at a tipping point between broadcast and broadcomment, where we can watch what millions of other people are watching, while at the same time see what they’re saying. This was brought home to me during the Prime Ministerial debates in the UK. I watched […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

Aggregated predictions: what really will happen with social media in 2011

Around Christmas-time I was foolish enough to list my social media predictions. They were a combination of ‘more of this, less of that, same of the other’, and you can still read it if you’re foolish enough to base an entire year that hasn’t happened on the ramblings of one poor gangrel creature. Fortunately I […]

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Goodbye Delicious, hello… what?

So the news is out. Yahoo have screwed up. They’re closing Delicious. I don’t even need to include a link here – just go out and look for mentions of it right now and you’ll see the news. This is A Big Thing. It throws up all sorts of substantial issues, not least among which […]

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I don’t like SEO copywriting. Apart from anything I don’t think it has relevance any more. Comments?

This is what I tweeted yesterday. Then I went away and came back an hour later – to lots of them. Comments, that is. So many in fact that I thought it was worth sharing them. First, the backstory. I’ve never really used SEO on this blog. That is, I don’t really identify keywords then […]

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Who are: @frosty_snow, @geoff_bronson, @gavin_henderson, @peter_bently?

This morning I took a quick look at what people were saying on the UK Election Social Media Dashboard. I noticed a few spikes on Twitter for George Osborne. This was strange. Osborne hasn’t figured particularly highly so far, and when he has, it’s been associated with spikes for his contemporaries Darling and Cable. So […]

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What are people saying about… the iPad, iPhone and iPod?

Unless you’ve been living in a cave for the past week, you’ll know all about the iPad, Apple’s new wunderkit – what it has, what it has not, what it’s for, what it’s not for, and so on. Fortunately, the term ‘iPad’ is very quick and easy to search for. So, it’s a doddle to […]

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