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De Leon: online reputation management matters

I know it’s an old phrase – right now people are talking about you, your brands, your products etc etc blah blah. But what if they really are talking about you? I mean, you, the person reading this right now? More to the point, what if people are looking for information about you? To quote [...]

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Praise be, my subscriptions have fallen

Running a blog about social media and PR is a piece of pie. Just start it up and make the right noises, eventually you wind up with several hundred subscribers. Same with Twitter. What is everyone talking about on Twitter? Mostly social media, it seems to me. So it’s with a sense of satisfaction that [...]

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I probably definitely should… ah sod it.

Over the past year or so I’ve noticed that people have tended to react to me as a social media type in one of two distinct ways. One is the school of thought which thinks that, because I run a blog and have worked in social media, they know nothing about it and I know [...]

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Brendan rebrand!

It’s not quite an anagram, but close. An actual anagram of Brendan is ‘Nanbred’, which isn’t quite a word either, but close. Main thing is, I’m rebranding. From now on, I am a freelance copywriter, and this blog will morph into something much more relevant to copywriting, albeit with a strong flavour of social media. [...]

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Online at last. Praise be.

Normally I try to write illuminating posts about the state of social media, but recently this MO has changed because: 1. Since moving house I’ve been struggling with Virgin Media and then BT to get my line sorted. It turned out to be five – yes, five – separate but inter-related issues with my line [...]

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Virgin Media and BT both be damned

Still, I have no broadband – and since reading Sally Whittle’s recent post of BT-related woes, I’ve taken the cruel and unusual step of blogging about it. Something must be said. POST EDIT: This story has a (fairly) happy ending. I didn’t go back to Virgin Media in the end but I did manage to [...]

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And on… and on…

I notice that Chris Nee has linked up to me with a very nice description but mentions that I’ve been a bit quiet lately. This is going to continue for another week at least – being quiet, that is. Because I still don’t have broadband. I might even stop being friendly too if it goes on any longer [...]

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So a short while becomes a longer while

I’ve just been looking at my sadly declining blog figures. Yes, it is true – if/when you stop blogging, people just forget about you. You really do have to keep momentum up to keep your readership. So it irks me in the extreme to have to report that I’ll be offline for a while longer. [...]

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Won’t be posting for a short while

So, I’m not only busy at work, I’m also about to be busy at home – because I’m changing homes (translation: moving house). This means I have to eschew blogging activities and instead cover things in bubblewrap, dismantle wardrobes, pack crockery without breaking any of it whatsoever, and look after two slightly clingy cats throughout. [...]

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