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tweetdeck

What will happen come Twittergeddon?

So it’s been a very long time since I blogged. The main reason is that I’ve been getting to grips with mobile advertising for the past nine months – long enough to have a baby, or two-fifths of a baby elephant – and aligning Adfonic’s communications channels. One key project has involved ‘classic’ social media: […]

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nostalgia

The old web is dying and I’m not sure I like the new one

BlogPulse has no pulse So I was playing around with dashboards and the like yesterday  – as one does – and noticed that BlogPulse has disappeared. BlogPulse was not the greatest blog search engine around, but it was the only one offering anything like useable charts. So, given that Technorati charts disappeared years ago (although […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

Whither Social Mention?

Social Mention is a pretty good social media aggregator. Think Google, but for social media. When I say ‘pretty good’, I mean it’s not without its faults. It doesn’t do real phrasal searches – that is, a search for “Brendan Cooper” in quotes will give results with just “Brendan” and “Cooper” in them, which is […]

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Netvibes and me just don’t get along any more

I’ll be straight up: I like Netvibes. I’ve used it a lot in the past because I think it’s such a great solution to the problem of monitoring across the social mediascape. So it’s hurting me pretty badly now that it doesn’t work for me any more. That is, just me. As in, me personally. It’s […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

If you want to understand social media, do it when there’s a big TV event happening

We’re living in a strange world right now. We’re sort of at a tipping point between broadcast and broadcomment, where we can watch what millions of other people are watching, while at the same time see what they’re saying. This was brought home to me during the Prime Ministerial debates in the UK. I watched […]

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Brendan Cooper is a social media consultant and copywriter who has helped clients win business and awards for over 15 years.

Aggregated predictions: what really will happen with social media in 2011

Around Christmas-time I was foolish enough to list my social media predictions. They were a combination of ‘more of this, less of that, same of the other’, and you can still read it if you’re foolish enough to base an entire year that hasn’t happened on the ramblings of one poor gangrel creature. Fortunately I […]

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Brendan Cooper is a digital and social media strategist who helps clients win business, win awards and talk to people through digital and social media strategy. He has been helping people to communicate, online and offline, for over fifteen years.

2011 social media predictions

So while I have my blogging head on – hot off the news that Delicious is disappearing and Facebook has undergone yet another redesign – I thought I’d jot down my thoughts on the state of the social media nation for the coming year. It’s not all good. Here we go… Confidence will go down […]

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Goodbye Delicious, hello… what?

So the news is out. Yahoo have screwed up. They’re closing Delicious. I don’t even need to include a link here – just go out and look for mentions of it right now and you’ll see the news. This is A Big Thing. It throws up all sorts of substantial issues, not least among which […]

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apathy

Social media? I wouldn’t bother.

In the 18 months since I went freelance, I’ve spoken to a lot of people and worked with quite a few different companies, including a fair number of PR agencies. And what have I learned? That the state of social media is pretty much exactly as it was when I first became a social media […]

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