Yep. I decided I needed to work with people on a permanent basis again, and wanted a gig that combined social media, copwriting, and the chance to work in an interesting, online environment for a company that was going places. And I got it! It’s been an, ummm, interesting three years plying my trade as […]
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2011 social media predictions
So while I have my blogging head on – hot off the news that Delicious is disappearing and Facebook has undergone yet another redesign – I thought I’d jot down my thoughts on the state of the social media nation for the coming year. It’s not all good. Here we go… Confidence will go down […]
Social media? I wouldn’t bother.
In the 18 months since I went freelance, I’ve spoken to a lot of people and worked with quite a few different companies, including a fair number of PR agencies. And what have I learned? That the state of social media is pretty much exactly as it was when I first became a social media […]
It’s been an interesting year
So it’s a year almost to the day that I went freelance. I only realised when I attended a local country fair, comprising ferret races, dogs herding geese, and cut-price sales of smocks (I only lied about one of those), which I went to the day after deciding I had to go freelance last year […]
Good grief, I’m one of the smartest people in social media!
This is according to Smarter Social Media. They’ve been through lots of people and apparently I’m one of the top 100. I find this astonishing, particularly as I’ve pretty much stopped blogging recently. As is often the case, they’ve been a bit coy about their criteria. Is it bean-counting? Is it ubiquity? Or do they […]
Five top tips for flagging freelancers
Do you flag? I do sometimes. Here are some suggested fixes… Working freelance, you get to work from home. It’s nice. No commutes. No annoying people. Peace. Control. I work in an annexe – a fully functional, separate building from my house, complete with shower, toilet and storage space – so on a good day […]
Social spume
- 8 Unbelievable Technologies That Replace Super PowersSuper heroes are the very definition of cool. The secret identities, the triumphant rescues, the skin-tight Lyrca outfits that show off every defined muscle and curve Yes, super heroism is a lifestyle we could all get used to Luckily for you, the following eight super powers don't even require mutated genetics or a Kryptonian birth certificate, thanks t […]Taylor Casti
- Facebook’s Carolyn Everson On Right-Hand-Side Ads, Mobile, Instagram, And HashtagsFacebook Vice President of Global Marketing Solutions Carolyn Everson touched upon several topics in a conversation with Ad Age, including the future of right-hand-side ads, the social network’s mobile advertising prospects, potential advertising on Facebook-owned photo-sharing network Instagram, and possible monetization of Facebook’s new hashtags. continue […]David Cohen
- How Public Relations & Communications Can Win the Content Marketing RaceIn today’s fast moving search and social web, content flows in every direction throughout a variety of platforms, formats and devices. With a global population of over 7 billion, there are over 2.3 billion internet users. More importantly, there are 6.7 billion mobile subscribers – 91% market penetration (source). Ubiquitous internet access is enabling consu […]Lee Odden
- Quid pro quo (you can't play ping pong by yourself)The irony of "getting in return for giving" is that it doesn't work nearly as well as merely giving. Giving because you care, because you have something to say and because it feels right. No Tat. Bloggers who measure the return on investment of every word, twitterers who view the platform as a self-promotional tool instead of a help-others too […]Seth Godin
- 4 Reasons to Offer Employees Flexible SchedulesThis post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. There’s been a lot of talk around Yahoo and Best Buy making unpopular decisions about employees who work from home. While we all have our opinions on the subject, it’s important to rea […]Sharlyn Lauby
- Award-Winning Journalist Michael Hastings Dies at 33BuzzFeed reporter and a Rolling Stone contributor Michael Hastings has died in a car crash Tuesday in Los Angeles. He was 33 BuzzFeed's editor in chief Ben Smith posted a statement about Hastings' death on its site "We are shocked and devastated by the news that Michael Hastings is gone. Michael was a great, fearless journalist with an incredi […]Stan Schroeder
- The News Team Gets a Taste of the '80s in 'Anchorman 2' TrailerWill Ferrell fans, take notice: the first full-length trailer for Anchorman: The Legend Continues is out In the trailer, Ron, Brick, Champ and Brian (played by Will Ferrell, Steve Carell, David Koechner and Paul Rudd, respectively), are back, but the setting has changed The '80s have replaced the '70s, and the team has moved from San Diego to the B […]Stan Schroeder
Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.
