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I probably definitely should… ah sod it.

Over the past year or so I’ve noticed that people have tended to react to me as a social media type in one of two distinct ways. One is the school of thought which thinks that, because I run a blog and have worked in social media, they know nothing about it and I know […]

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The PR Friendly Index for March 2009

It’s been a very, very, very long time since I last did this. Index below, explanations below that, and I’ve moved the FAQ to the PR Friendly Index page.   KEY Technorati Authority – unique incoming blog links over the past six months Technorati Inlinks – total incoming blog links over the past six months […]

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Hello Communications Director!

About a month ago I was contacted for some details about this blog because it might feature in Communications Director. And today – it’s in! Thanks to an eagle-eyed client spotting it this morning and scanning it for me. I don’t think you can access it online but if anyone can point me in the […]

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Over the past six PR Friendly Indexes: mostly declining

Now I’ve published a number of editions of the PR Friendly Index it strikes me that I have enough data to look at changes over this period. So, I thought it would be interesting to take a look at the metric that seems most accurately to determine position in the index – Technorati Authority – […]

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So, you want to get into social media?

I’ve been asked more than once recently “How did you get into social media – because I want to.” If you’re a wannabe (see right), my topline answer would just be “Do it”. I mean, it’s all out there, most of it’s free, accessible and ubiquitous by definition. But that would be rude. So, off […]

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Link love gone kerrrayzee

I’m due another issue of the PR Friendly index. This is my listing of the top 100 PR blogs I read, ranked according to various publicly available metrics. I’ve been thinking about introducing a bit more latitude to it, such as incorporating metrics from humans – that is,, Twitter etc – alongside those from […]

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