So it’s been a very long time since I blogged. The main reason is that I’ve been getting to grips with mobile advertising for the past nine months – long enough to have a baby, or two-fifths of a baby elephant – and aligning Adfonic’s communications channels. One key project has involved ‘classic’ social media: […]
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- Giphy Wants to Make GIFs More LegitGIFs are about to get a bit more serious Giphy, a startup that recently launched out of Betaworks, aims to empower the community of GIF creators and consumers by making it easier for users to search for GIFs and for artists to get their work discovered. The website initially started off as a side project by two hackers-in-resident at Betaworks. Jace Cooke an […]Seth Fiegerman
- How 3 Brands Use Agile Marketing TacticsThis article was written by Elana Varon, and a version of it originally appeared on the Adobe-owned site CMO.com. For more information about BrandSpeak, click here. Agile management methods, experts say, provide a framework for making better decisions and improving overall productivity. "One focus of agility is understanding the relative value of the in […]Adobe Marketing Cloud
- Our Favorite Communicators (That’s You) Reveal Their Dream JobsA PR gig in the sports field holds a lot of appeal. But so, too, does the idea of working in PR for a yoga company or even being the press secretary for the president of the United States. Dream big, communications pros. | MORE »The post Our Favorite Communicators (That’s You) Reveal Their Dream Jobs appeared first on PR News.Matthew Schwartz
- Bystander Live-Tweets Brutal London Machete AttackPolice shot two assailants Wednesday in a southeastern London neighborhood after they allegedly murdered a person in public with a machete. The victim is believed to be a solider from a nearby barracks, and the British government is treating the event as a terrorist attack. One bystander apparently live-tweeted the entire horrific event from start to finish. […]Alex Fitzpatrick
- Sports Team's Twitter Takeover Turns Disastrous After Rape JokeThe L.A. Kings handed its Twitter account over to a local morning show host, who ended up having to apologize for his posts Tuesday evening Kevin Ryder is co-host of L.A. radio station KROQ's Kevin and Bean show. He took over the Kings's Twitter page as a promotion during its playoff matchup against the San Jose Sharks. It's not uncommon for s […]Sam Laird
- Cities Worldwide Address Urban Issues Using Digital TechnologyNew Yorkers have often heard about Mayor Michael Bloomberg traveling domestically and overseas to meet with city leaders to compare notes on urban innovation projects. On Monday during the first day of Internet Week, representatives from a dozen cities around the globe, including New York, convened on the Mayor’s home turf. The officials appeared at the symp […]Nancy Lazarus
- Rent 'The Hobbit' Free on Redbox Instant (Today Only)Redbox Instant is offering a free rental of The Hobbit: An Unexpected Journey — but only on May 22 — after fans unlocked the freebie in a tweet-to-stream promotion. People who rent the movie before the clock strikes 12 a.m. ET on May 23 will have the movie in their Redbox Instant library for 30 days. A few more caveats: "Once you start watching it, you […]Brian Anthony Hernandez


Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.