Content may be king, but it’s a cruel, merciless despot. Having a blog, a Facebook page or a YouTube channel for your business is like making a promise to your customers that you can never permanently fill. No matter how great that last post was, you need to keep feeding the beast. How can you possibly keep up? Here are five (and a half) easy way to keep your fans satisfied without letting social media take up too much of your time.
Content. Content, content, content. Content is king, but there are never enough kings around when you need them. It’s the perennial problem of all communications: just what, exactly, are you going to say? Jesse Stanchak offers some neat ways around this.


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