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Brendan Cooper is your friendly digital and social media strategist. He helps clients win business, win awards and talk to people through digital and social media strategy. Brendan has been helping people to communicate, online and offline, for over fifteen years. He likes to live in bubbles, be they dotcom, social media, or whatever's coming up next.

The Surprising Discovery About Twitter Retweets | Bit Rebels

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Sometimes it’s good to step back and take a broad overview of what’s going on. Other times, it’s good to drill right down and become ever so slightly obsessive about one tiny aspect of social media. That’s what Diana Adams has done, and come up with some interesting – and surprising – figures about how effective retweets are, and when’s the best time to use them.

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