All too often businesses are attending conferences like this and come away thinking they need to ‘do’ social media. Which to them means a Facebook page or Twitter profile. 6 months down the line they normally start asking where the ROI is. This is when they come to Brad and ask him to ‘measure’ social [...]
Brad Little looks at the value of social media | Social Collective
by Brendan on September 30, 2010 in marketing, measurement, socialmedia
Complete Brand Marketing on Facebook | Involver
by Brendan on September 29, 2010 in socialmedia
Free & Basic Applications RSS Feed Simply give us your RSS Feed and Involver syndicates your posts onto the News tab on your Facebook Page. Involver Pro users can syndicate these posts into status updates, along with other benefits. Twitter Use Twitter to communicate with followers AND Facebook fans. Involver Pro users get faster refresh [...]
How One Company Organizes its Corporate Blog – And Gets Every Employee Involved | Content Marketing Institute
by Brendan on September 23, 2010 in socialmedia
via contentmarketinginstitute.com I just came across this. It’s a very nice, succinct list of things you should do that will help a corporate blog make it.
Twitter is releasing a real time analytics solution in Q4 « Official Webtrends Company Blog
by Brendan on September 23, 2010 in socialmedia
via blogs.webtrends.com I’m a big fan of analytics. I cannot get enough of them. This is why I’m also a big fan of Netvibes because it enables me to bring together feeds and analytics in one place. So I’m jumping up and down like an excited child at the prospect of Twitter producing a dashboard. [...]
social media – Topsy Experts
by Brendan on September 7, 2010 in socialmedia
Check out this website I found at topsy.com “When you search for something on Topsy, such as “spaceX“, it finds snippets of conversations that match what you’re looking for. Topsy results are the things people link to, when they’re talking about your search terms. Topsy ranks results based on how well they match your search [...]
Tippex and bears. Who’d have thought, eh?
by Brendan on September 3, 2010 in brands, socialmedia, socialvideo
The Tippex Bear YouTube channel is brilliant. I can’t remember how I came across it yesterday. I did notice something ‘strange’ about the YouTube page but thought it was just because it would be a custom-built page. When the guy reached out of the video, I nearly freaked. And then, the pièce de résistance, the [...]
Look, I just want to be paid please
by Brendan on September 1, 2010 in socialmedia
Last month I was treeeeeemendously busy. This wasn’t just work work. It was admin work. That is, when you work a lot, you have to keep track of it. It took me about half a day to sort out the invoices alone, plus, given recent scares, chasing accounts departments for assurances that monies will be [...]
Feedback foam
- Ian Green: PR still doesn't get social media Ian Green
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
- Spinning Around: THE UK'S TOP MARKETING WEBLOGS James Gordon-macintosh
- Visible Banking: Visible Banking Twitter Watch #2 - 25443 followers ... Christophe
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- Nearly All Rumors Agree: New iPhone Will Have a 4-Inch ScreenAfter yesterday’s report that Apple has been ordering 4-inch screens (or larger) for its next generation iPhone, Reuters chips in today Saying the same thing. Citing sources familiar with the situation, Reuters claim the new iPhone’s screen will be exactly 4-inches from corner to corner. It’s still unknown whether the aspect ratio will stay the same (Apple c […]Stan Schroeder
- Connected Consumer Series Spotlights The Five Most Pressing Topics In RetailThe continued evolution of the cross-channel shopper has compelled retailers to rethink their engagement strategies, as well as front- and back-end processes. Retail industry analysts continually report developing trends in mobile, social media, store operations, CRM and BI, among other topics. With this influx of new strategies and information, merchants ar […]alicia@gthreecom.com (Alicia Fiorletta)
- Pinterest Raising $120 Million to Fund International Expansion [REPORT]Pinterest is raising $120 million in a funding round expected to be announced Thursday or Friday morning, according to multiple sources. The investment, Pinterest’s third, places the two-year-old social bookmarking site’s valuation in the range of $1 billion to $1.5 billion. AllThingsD reports that Japanese commerce giant Raukten is leading the round with a […]Lauren Indvik
- Fab.com Shares What Facebook Friends Are BuyingEcommerce shop Fab.com is an industry game changer, deeply integrating social media into its unique way of selling tech gadgets, tailored dresses, innovative kitchenware and extraordinary home decor. Fab.com rolled out a website redesign, called Fab 3.0, introducing new social shopping features on Wednesday. Updates include a Facebook integration that create […]Joann Pan
- Create a Designer Room With New Site ‘Project Decor’The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Project Decor Quick Pitch: A home decorating platform where users can browse and buy items. Genius Idea: Interactive design boards let users upload p […]Kate Freeman
- Couple Dead After Bad Cellphone Connection Foils Chance of Rescue [VIDEO]A couple whose car fell down an embankment in the Catskill Mountains tried to make rescue calls on their cellphone but shoddy reception prevented help from reaching them in time. Arthur and Madeleine Morris’ car was stuck when it fell down an embankment near their driveway of their vacation home. Five times they tried to call 911, their son and a neighbor, b […]Kate Freeman
- Is Total Gadget Immersion Good or Bad for Kids? [INFOGRAPHIC]Gadgets such as smartphones and tablets are becoming more and more embedded in kids’ lives. From middle schoolers with smartphones to babies who are comfortable with an iPad but can’t work a magazine, many children today grow up as true digital natives. And parents are catching on that gadgets can help control and distract their little rugrats. According to […]Sam Laird


Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.