All too often businesses are attending conferences like this and come away thinking they need to ‘do’ social media. Which to them means a Facebook page or Twitter profile. 6 months down the line they normally start asking where the ROI is. This is when they come to Brad and ask him to ‘measure’ social [...]
Brad Little looks at the value of social media | Social Collective
by Brendan on September 30, 2010 in marketing, measurement, socialmedia
Complete Brand Marketing on Facebook | Involver
by Brendan on September 29, 2010 in socialmedia
Free & Basic Applications RSS Feed Simply give us your RSS Feed and Involver syndicates your posts onto the News tab on your Facebook Page. Involver Pro users can syndicate these posts into status updates, along with other benefits. Twitter Use Twitter to communicate with followers AND Facebook fans. Involver Pro users get faster refresh [...]
How One Company Organizes its Corporate Blog – And Gets Every Employee Involved | Content Marketing Institute
by Brendan on September 23, 2010 in socialmedia
via contentmarketinginstitute.com I just came across this. It’s a very nice, succinct list of things you should do that will help a corporate blog make it.
Twitter is releasing a real time analytics solution in Q4 « Official Webtrends Company Blog
by Brendan on September 23, 2010 in socialmedia
via blogs.webtrends.com I’m a big fan of analytics. I cannot get enough of them. This is why I’m also a big fan of Netvibes because it enables me to bring together feeds and analytics in one place. So I’m jumping up and down like an excited child at the prospect of Twitter producing a dashboard. [...]
social media – Topsy Experts
by Brendan on September 7, 2010 in socialmedia
Check out this website I found at topsy.com “When you search for something on Topsy, such as “spaceX“, it finds snippets of conversations that match what you’re looking for. Topsy results are the things people link to, when they’re talking about your search terms. Topsy ranks results based on how well they match your search [...]
Tippex and bears. Who’d have thought, eh?
by Brendan on September 3, 2010 in brands, socialmedia, socialvideo
The Tippex Bear YouTube channel is brilliant. I can’t remember how I came across it yesterday. I did notice something ‘strange’ about the YouTube page but thought it was just because it would be a custom-built page. When the guy reached out of the video, I nearly freaked. And then, the pièce de résistance, the [...]
Look, I just want to be paid please
by Brendan on September 1, 2010 in socialmedia
Last month I was treeeeeemendously busy. This wasn’t just work work. It was admin work. That is, when you work a lot, you have to keep track of it. It took me about half a day to sort out the invoices alone, plus, given recent scares, chasing accounts departments for assurances that monies will be [...]
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- BREAKING: Facebook to File for IPO Next Week [REPORT]The long-awaited tech IPO of the year — perhaps of the decade — is on. Facebook will file its paperwork for an Initial Public Offering on Wednesday, according to a report from the Wall Street Journal. Details are scarce, and the WSJ’s source is unnamed. But the Journal has a track record on such stories that is hard to dispute. The filing could yield $100 bi […]Chris Taylor
- MAJOR RUMOR: Facebook Filing IPO Docs WednesdayRumor has it Facebook may submitting paperwork on Wednesday to register Facebook for an initial public offer. We are updating this post in real time, so be sure to hit hard refresh for updates. Streetinsider.com tweeted the rumor, suggesting that the social network would have the ticker FBOOK and that Goldman Sachs may play a major role in the deal.Jackie Cohen
- Google Music Finally Lets You Download Your Own Tunes [VIDEO]Google Music, Google’s cloud music service, has finally introduced a feature that lets users download their music to a computer with just a click of a button. It’s been nearly a year since Google Music made it easy for users to add their music to the cloud services for easy streaming. The service didn’t make it so easy, however, to retrieve music from your o […]Zachary Sniderman
- Snaps on Maps: Google Wants to Send Photographers Inside Your BusinessGoogle wants to get all up in your business — but in a good way. The search giant just unveiled an expansion to its Business Photos program, which aims to put indoor images of businesses on Google Maps and Google Places profiles. The program now has a clear way to hook business owners up with local photographers with its “Trusted Photographers” initiative. I […]Peter Pachal
- Over 50% Of Facebook Users Worry About TimelineMore than half of Facebook users are worried about timeline, according to a poll of 4,110 people by Sophos. More specifically, of the 4,110 respondents to the Sophos poll: 51.29 percent said timeline worried them; 32.36 percent said they didn’t know why they were still on Facebook; 8.39 percent guessed they’d get used to timeline; and 7.96 percent liked time […]David Cohen
- Guest Blog Post by James McDavid - Snickers, Twitter and the problem of complianceWhen tweets from Katie Price (aka Jordan, a British glamour model) talking about the recently released Chinese GDP figures and the potential effects of large scale quantitative easing on the liquidity of the bond markets began appearing in my Twitter stream early this week I was a little surprised. Not entirely shocked (I 'accidentally' read her au […]Anthony Mullen
- Google and Bing Searches Help Us Pirate Music?Of course the public is going to pirate music when 80% of our search results for music direct us to illegal sites. That’s the claim made by a coalition of entertainment industry groups in a private document sent to the U.K. government. In the paper, the coalition says that Google and other search engines such as Bing implicitly support pirating and copyright […]Zachary Sniderman

