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This is about as good as it gets when covering what measurement is – and is not. Read it.
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Interesting news from the mothership. Not my mothership, I hasten to add. A mothership anyway.
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Posted by: BrendanBrendan Cooper is Editor-in-Chief at Adfonic, the smarter mobile buying platform
links for 2010-06-08
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Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.