Wadds offers good reasons why corporate blogging hasn't taken off. He seems optimistic but I'm not so sure any more. The problems seem pretty insurmountable, at least in the UK. Maybe we should look to the US for inspiration.
Ever on the lookout for this kind of thing, this is really useful.
About the Post
Author InformationPosted by: Brendan
Brendan Cooper is Editor-in-Chief at Adfonic, the smarter mobile buying platform
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