<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
		>
<channel>
	<title>Comments on: Underpants and tea don&#8217;t rule</title>
	<atom:link href="http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/feed/" rel="self" type="application/rss+xml" />
	<link>http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/</link>
	<description>Social media, mobile advertising, copywriting, and everything in between</description>
	<lastBuildDate>Sat, 26 May 2012 09:56:09 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
	<item>
		<title>By: The Universal Process™. Or: the Gartner Hype Cycle of Life &#171; Brendan Cooper &#8211; your friendly social media-savvy freelance copywriter and social media consultant. Or: words make ideas make money.</title>
		<link>http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/#comment-9820</link>
		<dc:creator><![CDATA[The Universal Process™. Or: the Gartner Hype Cycle of Life &#171; Brendan Cooper &#8211; your friendly social media-savvy freelance copywriter and social media consultant. Or: words make ideas make money.]]></dc:creator>
		<pubDate>Wed, 10 Nov 2010 20:53:13 +0000</pubDate>
		<guid isPermaLink="false">http://brendancooper.com/?p=1605#comment-9820</guid>
		<description><![CDATA[[...] I wrote some time ago about the process of writing. Unless I&#8217;m writing for myself &#8211; that is, when I had time for &#8216;recreational writing&#8217;, or even blogging for that matter &#8211; I tend to procrastinate. I sit in front of the monitor surrounded by swathes of research, I huff and I puff, I put my head in my hands, I wander off, stroke the cats, make a cup of tea, sit in the garden staring at a bush. I repeat this a few times, then, after the first paragraph or two, it&#8217;s there, in my head. I totally know where it&#8217;s going and what I&#8217;m doing and before I know it, the piece is written. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] I wrote some time ago about the process of writing. Unless I&#8217;m writing for myself &#8211; that is, when I had time for &#8216;recreational writing&#8217;, or even blogging for that matter &#8211; I tend to procrastinate. I sit in front of the monitor surrounded by swathes of research, I huff and I puff, I put my head in my hands, I wander off, stroke the cats, make a cup of tea, sit in the garden staring at a bush. I repeat this a few times, then, after the first paragraph or two, it&#8217;s there, in my head. I totally know where it&#8217;s going and what I&#8217;m doing and before I know it, the piece is written. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Brendan</title>
		<link>http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/#comment-8136</link>
		<dc:creator><![CDATA[Brendan]]></dc:creator>
		<pubDate>Thu, 18 Jun 2009 11:46:01 +0000</pubDate>
		<guid isPermaLink="false">http://brendancooper.com/?p=1605#comment-8136</guid>
		<description><![CDATA[The 50/50 split is a nice one and certainly something I  would endorse. Meanwhile I&#039;m happy tending my own little copywriting patch.

I like the idea of going for a big run too! I&#039;ve been trying to get more exercise in throughout the day but have been finding it&#039;s either blindingly hot or freezingly cold or drippingly wet recently. Or perhaps I&#039;m just lacking moral fibre?]]></description>
		<content:encoded><![CDATA[<p>The 50/50 split is a nice one and certainly something I  would endorse. Meanwhile I&#8217;m happy tending my own little copywriting patch.</p>
<p>I like the idea of going for a big run too! I&#8217;ve been trying to get more exercise in throughout the day but have been finding it&#8217;s either blindingly hot or freezingly cold or drippingly wet recently. Or perhaps I&#8217;m just lacking moral fibre?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jez</title>
		<link>http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/#comment-8135</link>
		<dc:creator><![CDATA[Jez]]></dc:creator>
		<pubDate>Thu, 18 Jun 2009 11:16:39 +0000</pubDate>
		<guid isPermaLink="false">http://brendancooper.com/?p=1605#comment-8135</guid>
		<description><![CDATA[Interesting post Brendan and one that I relate to now that I work in Social Media Marketing where being &#039;at the office&#039; isn&#039;t really that necessary..

I&#039;ve spent a large part of the last 6 months working from home for the first time in my life and while I do sometimes miss the buzz and banter of the office environment, I&#039;ve managed to bypass the politics and pointlessness of everyday office routines, save money on commuting and generally become a lot more engrossed in my work..producing better and more consistent results..which I couldn&#039;t do to the same level when I was working under tight deadlines in an office.

I get up at 7am and plan my to-do list
Work solidly until 930am
Call my boss or client for an update
Have breakfast
Go for a big run around 12am everyday or make some music
Have lunch
Then work through until 7 or 8pm sometimes without rushing like you would in an office
Or sometimes go out for a few hours in the afternoon, get home for 6pm and work in the evening

When I do need to travel into town to meet my team or a client I always make sure I cycle and save money as well..

I could never work from home long term and now have a job which is a 50/50 split and keeps me on the move, but it is a great for while..]]></description>
		<content:encoded><![CDATA[<p>Interesting post Brendan and one that I relate to now that I work in Social Media Marketing where being &#8216;at the office&#8217; isn&#8217;t really that necessary..</p>
<p>I&#8217;ve spent a large part of the last 6 months working from home for the first time in my life and while I do sometimes miss the buzz and banter of the office environment, I&#8217;ve managed to bypass the politics and pointlessness of everyday office routines, save money on commuting and generally become a lot more engrossed in my work..producing better and more consistent results..which I couldn&#8217;t do to the same level when I was working under tight deadlines in an office.</p>
<p>I get up at 7am and plan my to-do list<br />
Work solidly until 930am<br />
Call my boss or client for an update<br />
Have breakfast<br />
Go for a big run around 12am everyday or make some music<br />
Have lunch<br />
Then work through until 7 or 8pm sometimes without rushing like you would in an office<br />
Or sometimes go out for a few hours in the afternoon, get home for 6pm and work in the evening</p>
<p>When I do need to travel into town to meet my team or a client I always make sure I cycle and save money as well..</p>
<p>I could never work from home long term and now have a job which is a 50/50 split and keeps me on the move, but it is a great for while..</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Brendan</title>
		<link>http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/#comment-8120</link>
		<dc:creator><![CDATA[Brendan]]></dc:creator>
		<pubDate>Thu, 04 Jun 2009 09:02:27 +0000</pubDate>
		<guid isPermaLink="false">http://brendancooper.com/?p=1605#comment-8120</guid>
		<description><![CDATA[Sounds interesting...]]></description>
		<content:encoded><![CDATA[<p>Sounds interesting&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ian Green</title>
		<link>http://brendancooper.com/2009/06/03/underpants-and-tea-dont-rule/#comment-8118</link>
		<dc:creator><![CDATA[Ian Green]]></dc:creator>
		<pubDate>Wed, 03 Jun 2009 19:42:36 +0000</pubDate>
		<guid isPermaLink="false">http://brendancooper.com/?p=1605#comment-8118</guid>
		<description><![CDATA[Pleased to know you stare at bushes - as we may have a writing gig if some new business comes in. Will be in touch]]></description>
		<content:encoded><![CDATA[<p>Pleased to know you stare at bushes &#8211; as we may have a writing gig if some new business comes in. Will be in touch</p>
]]></content:encoded>
	</item>
</channel>
</rss>

