Archive | March, 2009

Tuttle the third

So this was my third Tuttle. By amazing coincidence, my ex-colleague and glamorous PR Week pin-up Mat Morrison (mediaczar) was there too, and by even more amazing coincidence, it was also his Tuttle #3. I happen to know that Mat has a thing about the number three so hopefully he took pleasure from that, in [...]

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links for 2009-03-13

Kutiman – Thru You | The List If anyone wants to know the true meaning of viral, this is it. Ticks every single box. Watch out for it appearing in your inbox – several times – from people you know and trust over the next few days. And again in a few weeks. And again [...]

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Kutiman – thru you

Sorry, but I’ve just got to show you this:

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links for 2009-03-12

API and they know it: Guardian distributes *everything* online | Open (minds, finds, conversations)… Fascinating development – The Guardian opens everything up. Everything. (tags: guardian api) Trends for "Inside Today Radio 4" – Twist So, it is working? (tags: visualisation twitter charting twist)

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I Am Nostradamus. Am I Nostradamus? I, Nostradamus, am.

Can I quote myself? Just this once? Please? I was just going through some housekeeping and read a post written nearly nine months ago in which I looked at how theories about the social media world around us were falling like packs of cards, and offered decidedly tongue-in-cheek predictions of which would be next to [...]

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The Radio Today video is nice – but is it truly viral?

So during my commute this morning I heard something on my mobile phone’s radio something about the ‘viral’ thing Radio 4′s Today programme has done, and how it’s being picked up. Then I went into a tunnel, and only heard the tail end of the conversation where they mentioned John Humphrys’s pink thong. I was [...]

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MIPAA presentation part three: the challenges and opportunities of evaluating influence

This is the third part of a talk I was to give to members of the Motor Industry Public Affairs Association (MIPAA) through an invite from Heather Yaxley, on improving Search Engine Optimisation (SEO) for marcoms materials; monitoring and engaging in social media; and the challenges and opportunities of evaluating influence. Unfortunately I wasn’t able [...]

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MIPAA presentation part two: monitoring and engaging in social media

This is the second part of a talk I was due to give to members of the Motor Industry Public Affairs Association (MIPAA) through an invite from Heather Yaxley, on improving Search Engine Optimisation (SEO) for marcoms materials; monitoring and engaging in social media; and the challenges and opportunities of evaluating influence. Unfortunately I wasn’t [...]

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We need microchips in this hoover

I was hoovering (ok, vacuum-cleaning – I prefer the colloquial British cos I’m a colloquial Brit) the other day – absentmindedly, which is how I do most things – when I suddenly wondered to myself “Does this hoover have a microchip in it?” Because I bet it does. When you start it up it idles [...]

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