A couple of weeks ago I was honoured to be asked by Heather Yaxley if I would like to give a talk to members of the Motor Industry Public Affairs Association (MIPAA) on improving Search Engine Optimisation (SEO) for marcoms materials; monitoring and engaging in social media; and the challenges and opportunities of evaluating influence. [...]
Archive | February, 2009
Social spume
- BREAKING: Facebook to File for IPO Next Week [REPORT]The long-awaited tech IPO of the year — perhaps of the decade — is on. Facebook will file its paperwork for an Initial Public Offering on Wednesday, according to a report from the Wall Street Journal. Details are scarce, and the WSJ’s source is unnamed. But the Journal has a track record on such stories that is hard to dispute. The filing could yield $100 bi […]Chris Taylor
- MAJOR RUMOR: Facebook Filing IPO Docs WednesdayRumor has it Facebook may submitting paperwork on Wednesday to register Facebook for an initial public offer. We are updating this post in real time, so be sure to hit hard refresh for updates. Streetinsider.com tweeted the rumor, suggesting that the social network would have the ticker FBOOK and that Goldman Sachs may play a major role in the deal.Jackie Cohen
- Google Music Finally Lets You Download Your Own Tunes [VIDEO]Google Music, Google’s cloud music service, has finally introduced a feature that lets users download their music to a computer with just a click of a button. It’s been nearly a year since Google Music made it easy for users to add their music to the cloud services for easy streaming. The service didn’t make it so easy, however, to retrieve music from your o […]Zachary Sniderman
- Snaps on Maps: Google Wants to Send Photographers Inside Your BusinessGoogle wants to get all up in your business — but in a good way. The search giant just unveiled an expansion to its Business Photos program, which aims to put indoor images of businesses on Google Maps and Google Places profiles. The program now has a clear way to hook business owners up with local photographers with its “Trusted Photographers” initiative. I […]Peter Pachal
- Over 50% Of Facebook Users Worry About TimelineMore than half of Facebook users are worried about timeline, according to a poll of 4,110 people by Sophos. More specifically, of the 4,110 respondents to the Sophos poll: 51.29 percent said timeline worried them; 32.36 percent said they didn’t know why they were still on Facebook; 8.39 percent guessed they’d get used to timeline; and 7.96 percent liked time […]David Cohen
- Guest Blog Post by James McDavid - Snickers, Twitter and the problem of complianceWhen tweets from Katie Price (aka Jordan, a British glamour model) talking about the recently released Chinese GDP figures and the potential effects of large scale quantitative easing on the liquidity of the bond markets began appearing in my Twitter stream early this week I was a little surprised. Not entirely shocked (I 'accidentally' read her au […]Anthony Mullen
- Google and Bing Searches Help Us Pirate Music?Of course the public is going to pirate music when 80% of our search results for music direct us to illegal sites. That’s the claim made by a coalition of entertainment industry groups in a private document sent to the U.K. government. In the paper, the coalition says that Google and other search engines such as Bing implicitly support pirating and copyright […]Zachary Sniderman
