Comments on: Which metric is the most important? http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/ Digital, social media, and everything in between from someone who likes to live in bubbles, be they dotcom, social media, or whatever's next... Tue, 07 Feb 2012 06:02:59 +0000 hourly 1 http://wordpress.com/ By: Oops. Got it slightly wrong. « Brendan Cooper - A social media planner in PR http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-5049 Fri, 28 Dec 2007 17:11:42 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-5049 [...] your blog?The PowerPR Index for NovemberIt’s all about the data, stupid: Last.fm wins, Pandora losesWhich metric is the most important?The PowerPR IndexThe Friendly Ghost PowerPR Index for June [...]

]]> By: "Community Project: Roundtable on Social Media Measurement" from Pro PR http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-5010 Wed, 26 Dec 2007 17:40:38 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-5010 [...] Communications Research, John Bell, Flemming Madsen, Geoff Livingston, Katie Paine, David Brain, Brendan Cooper, Brian Solis and Jeff Jarvis have made valuable contributions to our emerging understanding of [...]

]]> By: Kevin http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4821 Tue, 18 Dec 2007 16:14:29 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4821 If I have a small busines in the tech world (selling software as a service), and I post in Plaxo Pulse for my users and the world in general how can I translate that to a blog rating or drive up awareness? Do I start a blog? Do I post lotsa comment son blogs in my field?
How doe s asmall sub <10 person company generate interest, leads and awareness of their allegedly unique service offering…….? As you can see I certainly should not be blogging as my grammar sucks and so does my spelling…;)
another thing… how cna I track my comements? I hit several sites a day and post here and there… but its har dot track where I left stuff AND if someone started a conversation.

]]> By: Lee Odden http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4804 Mon, 17 Dec 2007 20:59:06 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4804 Hey Brendan, great work on the list and I especially appreciate the disclosure on the metrics you’re using.

I am definitely not saying that because Online Marketing Blog comes out so highly on the list – we do well on many lists, but because so few lists give details like you have.

The 100 blog sample size makes it much easier I can imagine, as we manage a list of around 500 search marketing blogs (BIGLIST) that gets updated weekly (blogs added/removed).

Just in case the door ever opens for other PR blogs to be considered on the PowerPR Index, perhaps you might consider The Flack by Peter Himler? http://theflack.blogspot.com/ Peter’s a well respected PR veteran that I know on/offline and an active PR blogger. I noticed his absence and if you’d give it a thought, that would be great. If not, that’s fine too – no harm in trying. :)

Cheers!

Lee Odden
Online Marketing Blog

]]> By: Kami Huyse http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4802 Mon, 17 Dec 2007 20:32:19 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4802 Oh, I forgot to add. The subjective measure in this index is whom you choose to include. That also affects the overall rank of each member.

]]> By: Kami Huyse http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4801 Mon, 17 Dec 2007 20:31:09 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4801 Brendan; Don’t you have better things to do on holiday (lol)?

That said, I do find this index more and more interesting, and not just because I am in it (though that does help of course).

FYI, Technorati links count for 180 days, anyone who has been in a meme for a period of time has experienced this sudden drop after 6 months. For some, it is a swift kick in the pants.

John Wagner probably would be shocked to see he is still ranking so high, but in the day when he was updating regularly, he was (and still is) very popular with high-ranking bloggers. We all have him in our blogrolls. I will have to give him a call and let him know. Which brings me to another point. Many of the old timers do a little better because they are included in a number of blogrolls. So, in essence, those links give a baseline from which to start, so that you aren’t having to earn your inlinks from scratch every 180 days.

You see, blogging is more a marathon than a sprint, though many bloggers treat it as the later and burn out quickly. As much as I love them, indexes, such as this one, sometimes have the effect of making it feel like a sprint. I remember when I first started blogging thinking, “such and such blogger is a has been,” just to see them rise again from the “has been” ashes the next month.

Not to mention those like Constantin, PR Meets the WWW, that don’t update very often yet are hugely influential because they give so much back to the community.

]]> By: Sally http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4800 Mon, 17 Dec 2007 19:43:54 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4800 This is the sort of thing that makes us glad you decided not to hang up your blogging gloves (bad analogy, so sue me) just yet. I think it’s an interesting issue how influence changes according to whose metrics you choose to use on a particular day.

It’s also been a great intro to some new blogs I hadn’t read before, so thanks for that.

Sally

]]> By: Helzerman’s Odd Bits » Blog Archive » List of PR Blogs in case anyone cares http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4798 Mon, 17 Dec 2007 19:26:21 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4798 [...] http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/ I’m on holiday today, so I thought I would spend the afternoon drinking coffee, listening to Pandora (Nick Drake Radio – perfect), stroking the cat, and delving into the metrics I use to assemble the PowerPR index to see which is the most influential. Do I know how to party or what? [...]

]]> By: Brendan http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4791 Mon, 17 Dec 2007 14:28:55 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4791 Great! :)

]]> By: Sherrilynne Starkie http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4786 Mon, 17 Dec 2007 11:32:13 +0000 http://brendancooper.com/2007/12/14/which-metric-is-the-most-important/#comment-4786 I’ve only just discovered your blog. It’s a great read and now it’s bookmarked!

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