Brendan Cooper – your friendly social media-savvy freelance copywriter and social media consultant. Or: words make ideas make money.

Quite simply, some charts that may be of interest. For example, note how Apple is about to supplant Microsoft in search volume; that PR may be peeling upwards away from advertising; the relative fortunes of bebo, Facebook and Twitter; social media is on the up and up; and, especially heartwarming for me, Star Wars is, and always has been, much more popular than Star Trek.

All charts all for all regions, over the last rolling 12 months. Click the graphic to go to the Google Trends page for more information.

microsoft

apple

“gordon brown”

“david cameron”

hp

dell

advertising

marketing

pr

“social media”

facebook

bebo

twitter

“star wars”

“star trek”