So yesterday I can’t help but admit I was drawn into Strumpette’s most recent open letter. I can’t deny I was personally offended by not being one of the people it (they? she? he?) wanted to offend, but that’s life.So I found a forum there, and signed up. Next thing I know: 213 Posts in 43 […]
Archive | November, 2007
Play your company’s radio station – on a radio
Personalised media is great. Pandora, Last.FM, Matchmine, even YouTube, are essentially your own radio stations. But you can go further than that, and actually create radio stations with friends and then beam them to a stereo. Your very own radio station on your very own radio. How cool is that? I like Pandora. Why? Because, despite its […]
Quick n’dirty blog analysis
So, you’ve been asked to provide a list of, say, between ten and 20 blogs for a given topic. You have absolutely no idea what the blogosphere is like for that topic and the client’s calling you in an hour for results. Do this: Go to http://www.makemyreport.com/ and type in your topic terms. Note the top few […]
One and one makes three
What is an idea? It’s an interesting point of discussion. Sometimes you have to work at them, usually when you’ve got a problem and need to find a way around it. Other times they just pop into your head and they seem so innovative and yet somehow so obvious you’ve got to tell people about […]
Oh no, not again
There will no doubt be many views expressed over the next few days, weeks and even months about the Revenue and Customs’ loss of 25 million people’s financial details on two disks. It is, of course, appalling. I’m appalled. You can see the whole sorry tale unfold on the BBC website, particularly on Nick […]
If social networking influences PR, the revenues will show it
And, according to Sir Martin Sorrell, head of advertising group WPP, they already do. He says that revenues from PR are growing strongly and… “… the reasoning behind it is to do with social networking and the web… Social networking is really recommendation between people about the things that they are interested in and they like… this has stimulated people’s […]
The Social Media Resource gives you – and everyone else – an advantage.
I’ve been thinking about my Social Media Resource recently. I’ve been updating it with case studies provided by the Great Kami Huyse, but I’m aware – quite painfully so – that it’s brief. It just lists PR activity compared to resource, with little else. So, we could go deeper and broader, with full-on case studies, […]
Social spume
- Foursquare Debuts 'Super-Specific' Search FiltersFoursquare has refined its search capabilities to make it easier for users to look for particular venues. The location-based social network unveiled what it's calling "super-specific searches" for iOS and Android on Wednesday "With today's update ... Foursquare helps you find exactly what you want, whatever that may be," it anno […]Anita Li
- New 'The Wolverine' Trailer Shows Hero Facing His MortalityAnother full-length trailer for The Wolverine has debuted online, and it shows our surly superhero facing his mortality. Posted to YouTube on Tuesday, the two-and-a-half-minute video features Hugh Jackman playing the title role, Wolverine's love interest Jean Grey (Famke Janssen), as well as villains Silver Samurai (Will Yun Lee) and Viper (Svetlana Kho […]Anita Li
- B2B from AtoZ - Digital Marketing with Bill BlaneyIn this episode of the TV on the Web show, Marketing Made Simple TV, (best viewed in Full Screen mode) Bill Blaney, author of B2B AtoZ sits down with show host Jeff Ogden to discuss insights on B2B marketing today. If you're a b2b marketer, sales leader or business owner, this show's for you. read more(author unknown)
- 4 Ways to Find Your Brand’s VoiceReady to start marketing your new company, product or brand? Before you create a blog, draft content for your brand-spanking-new website or start tweeting, first define your “brand voice.” In a nutshell, this is the heart and soul of your communications. More than specific words and phrases, your brand voice is the tone in which you speak to and connect with […]The Daily Muse
- HP Thinks Giant Tablets Are a Good IdeaWindows 8 has officially created a new category: the monster tablet. Last fall's Sony Tap 20 could have been dismissed as a one-off aberration, but others have since launched giant screens equipped with batteries, including HP, who just unveiled the Rove 20. Why Rove? Because it can do exactly that — the 20-inch display is fully portable with almost 4 h […]Pete Pachal
- Teen's Invention Could Create 20-Second Phone ChargeTech manufacturers that boast how fast their devices can juice up might want to listen up: A California teen has developed a super-capacitor that could lead to a 20- to 30-second phone charge. Super-capacitors are energy-storage devices that have a long cycle life, and have the potential to store a lot of energy per unit volume. Sounds dandy, right? Not quit […]Vignesh Ramachandran
- 99.9% Of New Mobile Malware Targets Android PhonesAndroid, the world's most popular smartphone operating system, has malware issuesWe knew that already. But a new report suggests these issues are only destined to worsen In fact, 99.9% of new mobile malware detected in the first quarter of 2013 is designed to hit Android phones, according to a new report released by online security firm Kaspersky Lab Th […]Lorenzo Franceschi-Bicchierai
Unless otherwise stated, everything Brendan says on this site is his own opinion. So there.
