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Brendan Cooper is Editor-in-Chief at byyd, the leading mobile Demand-side Platform.

Sorry seems to be the easiest post

Everyone seems eager to say they’re sorry – JetBlue and Freddie Flintoff for example – but CEOs hate to blog. So does that mean Justin Steinman, director of marketing for Linux and Open Platform Solutions at Novell, feels kind of ok about apologising in a blog? Maybe the pain of admitting on a blog that you got something wrong is eased by the pleasure of apologising?

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