In my Blog PR feed, this comes through from Jeremy Pepper who makes the great point that we can be over-reliant on technology to do our PR for us, when instead of high-tech we should be high-touch. And, despite me being a bit of a geek who would rather sit in a broom cupboard with [...]
Archive | February 27, 2007
When the brand just doesn’t add up
I recently had my attention drawn to a rebrand of a smallish City-based financial IT company. It has expanded quite quickly over the past few years and has undergone some radical reorganisation and so – probably rightly – decided the time had come for a fresh lick of paint on the brand to make these [...]
Online foam
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- The Football Map Of London - 4 Fuks Saké Jim Dowling
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- Ian Green: PR still doesn't get social media Ian Green
Social spume
- Google to Get Scary With Anne RiceGoogle has been known to celebrate authors and encourage educators to write books. It even made finding authors of articles easier by improving the quality of search results for authors. Now the search giant is playing host to legendary horror novelist Anne Rice. Even if you’re not a Google employee you can tune in to author Anne Rice’s presentation at the c […]Kate Freeman
- Where to Find Mashable at Social Media Week 2012Social Media Week 2012 begins on Monday, Feb. 13 and extends to 12 cities worldwide. Mashable staff members will once again be taking part in various panels across New York City. Now in its fourth year, Social Media Week continues to grow, with 60,000 people attending events annually. Just like last year, we here at Mashable are excited to participate. You’l […]Jeremy Cabalona
- Social Media Curmudgeons BewareI’m getting tired of the social media marketing guru bashing meme. Have you heard the meme? Basically, someone states that social media consultants don’t consider marketing, and are focusing on followers instead of sales. Also, those gurus probably haven’t been in social media for very long. Well, I started looking at social media for marketing in 2003 and I […]John Cass
- Why Google Shouldn’t Bother With a Home Entertainment GadgetThere’s a rumor going around that Google is planning some kind of home-entertainment device — possibly and answer to the (also rumored) Apple iTV. Apparently Google’s living-room product will be Google-branded, controlled via Android phone or tablet and may eventually expand to do things like control your room lights or kitchen gear. It really sounds like a […]Peter Pachal
- List of Corporate Social Strategist 2012 (Buyer/Brand Side, 1000+ Employees)It’s time for the annual publication of the list of Corporate Social Strategists at companies with over 1000 employees (enterprise class) that are spearheading, leading, and carving out social business at today’s modern corporation. The Corporate Social Strategist Defined Is the business decision maker for social media programs – who provides leadership, roa […]jeremiah_owyang
- 15 Fascinating Twitter Employees You Should Follow1. Kris We're intrigued by the tweets of someone that labels themselves as being "unnecessarily coy" and knows that they will someday live in Paris once their days of working with the "Twitter dudes" are through.Click here to view this gallery.You may follow lots of interesting people on Twitter, but do you follow any Twitter employe […]Brandon Smith
- First Photos of Beyonce’s and Jay-Z’s Baby Emerge on Tumblr [PICS]Blue Ivy Carter on Tumblr More than a month after Beyonce and Jay-Z welcomed their first child to the world, pictures of the newborn, Blue Ivy Carter, have emerged. A Tumblr blog titled "HelloBlueIvyCarter" popped up on Friday night, displaying five photos of the baby. Blue Ivy was born sometime on Jan. 7. The text on the new Tumblr blog reads, […]Brian Anthony Hernandez
